Probably the most hated Benefit+ Inventive enhancement is getting a rebrand…
Let me present you…
Overlays
If you use the superior preview when creating your advert, filter by Benefit+ Inventive. You’ll not discover Picture Templates.
No, it’s not as a result of Meta removed it. It’s been renamed Overlays. For those who hover the tooltip for Add Overlays, it reads “previously picture template.”
For those who cycle by the variations, you’ll see most of the issues advertisers complain about associated to picture templates. It’s simply freaking ugly.
After all, you can also make some minor tweaks for those who click on Modify Fonts and Colours. However these choices are minimal. You possibly can alter the textual content fashion and the background colour. That’s it.
Ought to You Flip it On?
Total, I nonetheless depart this on normally as a result of it ought to solely be used to your profit. However when you have a delicate consumer who will freak out after they see it, perhaps flip it off.
Do you flip overlays off?