YouTube’s attempting out one other solution to facilitate creator and fan engagement, with chosen creators now capable of reply to feedback on their video clips with voice notes.
So moderately than simply studying your replies, they’ll be capable of hear them as nicely, which may very well be a great way to spice up fan engagement.
As defined by YouTube:
“We’re experimenting with a function that permits creators to answer to feedback with their voice. In case you’re a creator within the take a look at group, you may click on the sound wave icon when responding to a remark > document a voice reply > then publish it as a remark. Whereas we collect suggestions within the experiment part, voice replies can solely be left by creators on their very own channel by way of the YouTube app on iOS, however all viewers and creators can have interaction with these feedback.”
It is much like TikTok’s video replies, which it launched a number of years again, enabling creators to facilitate extra engagement by responding on to fan feedback with a devoted video clip.
Audio replies is a lesser model of this, however you may think about that, for some creators at the very least, having the capability to compose an audio response will improve engagement and connection, by giving commentors a extra private response.
In fact, YouTube already has a extra direct replication of TikTok’s video remark replies, with creators additionally capable of publish Shorts as responses too. However audio notes provides one other aspect, which can assist to offer faster replies and responses, with comparable ranges of personalization and engagement.
It’s an attention-grabbing experiment both manner, which provides one other consideration for YouTube creators.
Or it would, if it ever will get a full roll out. YouTube says that it’s testing out voice replies to feedback with “a small variety of creators within the US.”
Possibly one thing to contemplate in your channel in 2025.