X is trying to increase its publishing choices, with a brand new API replace that can allow exterior apps to facilitate submit creation as much as 4,000 characters.
Introducing lengthy type Write through X API v2!
With all builders having migrated to our new fashionable V2 API suite, keep tuned for extra new releases and performance.
This one has been a very long time coming —we’re excited so as to add onto this momentum ???? https://t.co/FJyA4KqLbH
— Chris Park (@chrisparkX) August 13, 2024
That implies that third-party X submit creation and submit scheduling instruments will now be capable of assist longer posts, in keeping with the expanded posting limits introduced by X in February final yr.
Expanded posts, that are solely accessible to X Premium subscribers, are displayed as common posts within the X feed, with a “Present extra” immediate on the finish. Tapping on that can increase the posts to full measurement, with customers in a position so as to add way more than the unique 280 character restrict.
To be clear, there’s a distinction between X’s 4k posts, and its even longer X Articles choice, which allows X Premium+ customers to submit Articles as much as 100k characters in size. Which is so much, someplace within the neighborhood of 30k phrases on common. X Articles usually are not accessible for posting through the X API right now (i.e. not accessible for creation through third-party apps), however that choice can also be in improvement.
The enlargement is a part of Elon Musk’s “every little thing app” imaginative and prescient for the app, the place folks will be capable of undertake extra features in-stream. Which can also be why he modified the identify from “Twitter” to “X”, as a result of in Musk’s view, “Twitter” was too restrictive, given the increasing performance of the app.
I imply, its general performance hasn’t actually modified a lot as but. However ultimately, X is hoping to add funds, after which construct on that basis with extra monetary instruments, which is able to then lengthen into purchasing, utilities funds, banking, and so forth.
On the identical time, X additionally desires to host extra content material straight on X, which is why its diminished the attain and presence of hyperlink posts. So now, if you wish to maximize your X engagement, you’re greatest posting direct to X as a substitute, and this new replace is one other step in direction of enabling this from extra folks and types.
However will that get extra folks sharing long-form posts? I believe it would, however I’m unsure that it’ll have a huge effect. X Articles could be a much bigger addition, and I can see how some would possibly use this to submit complete weblog posts and articles to the platform. However I’m unsure that 4,000 character lengthy in-stream posts are a well-liked choice amongst X customers, at the very least not but.
However clearly, many X Premium customers are posting longer copy of their updates, and it will cater to such utilization.
Count on to see the expanded posting performance come to your favourite X administration platform quickly.