So, it looks like the Twitter fowl received’t be withdrawing once more in any case, with Elon Musk’s X taking motion to reaffirm its possession of all Twitter emblems, with a brand new replace to its Phrases of Service.
As reported by Ars Technica final week, a Virginia-based startup that’s calling itself “Operation Bluebird” not too long ago filed a proper petition with the US Patent and Trademark Workplace to cancel X Company’s emblems of the phrases “Twitter” and “tweet,” on account of X primarily not utilizing them, and abandoning the earlier Twitter model.
If profitable in its bid, the group then plans to relaunch Twitter below a brand new host, within the hopes {that a} duplicate of the app, with the revived Twitter branding, will convey crowds flocking again.
Which looks like a questionable guess, however that’s the idea of the method, with the group hoping that affinity with “Twitter” and the fowl brand will likely be sufficient to kickstart a brand new enterprise.
However as we famous, given his historical past of retaliatory actions, it appears unlikely that Elon Musk would quit these emblems with out a struggle, particularly to a possible X competitor.
As reported by TechCrunch, X has now revised Phrases of Service, efficient as of January 15, 2026, including within the following assertion:
“Nothing within the Phrases offers you a proper to make use of the X title or Twitter title or any of the X or Twitter emblems, logos, domains, different distinctive model options, and different proprietary rights, and you might not accomplish that with out our categorical written consent.”
The addition right here is “Twitter,” as this part used to solely point out X.
And if retrospective revision of its phrases (in previous the trademark motion) doesn’t work, X has additionally launched a countersuit, wherein it states that the corporate continues to completely personal the Twitter and Tweet emblems and the bluebird brand.
Yeah, there was principally no manner that Elon was going to permit another person to blatantly capitalize on one thing that he owns. And whereas the entire Operation Bluebird undertaking looks like a longshot both manner (would individuals actually sign-up to a brand new model of Twitter simply because it appears just like the Twitter of previous?), it’s now seemingly lifeless within the water, earlier than it even goes to the following stage of reclaiming the rights to the title and brand.
However then once more, this can be a group of IP legal professionals, and so they might be ready for the authorized problem. I imply, Elon has a small military of how personal legal professionals, and infinite assets to throw on the undertaking, so that will additionally seem to be an uphill battle, however perhaps, there’s some authorized loophole that may allow the Operation Bluebird crew to proceed to undertaking.
Although in all probability not. The Operation Bluebird web site has seemingly been taken offline, in response to this newest motion from X.
I imply, when you actually miss Twitter, Bluesky might be the closest duplicate, when it comes to format and performance, whereas Threads is a extra lively various, with principally the identical options.
These seem to be your finest guess, with this new replace set to quash any future challenges to X’s Twitter possession.
