I could also be a little bit late to the social gathering on this one, with Ramadan already underway. However in the event you’re seeking to faucet into the celebration this month, TikTok has revealed a brand new information stuffed with key insights to assist form your Ramadan advertising technique within the app.
The 30-page information features a heap of utilization information and perception to assist inform your strategy to the occasion.
You possibly can obtain TikTok’s Ramadan Advertising and marketing Information for your self right here, however on this publish, we’ll check out a number of the key notes.
First off, the information seems on the sorts of content material that customers want to have interaction with throughout Ramadan to assist information your creation course of.
Unsurprisingly, spiritual content material leads the way in which, however as you’ll be able to see, customers are additionally searching for cooking, recipe, and procuring content material as nicely, which might current a variety of tie-in alternatives.
Additionally “Acts of Kindness” do particularly nicely throughout this era.
The information additionally seems on the function TikTok performs in procuring general, and the way you should utilize this era to reinforce reference to consumers within the app.
It additionally features a information on TikTok advert sorts and goals (be aware: That is aimed on the Indonesian market, so some phrases is not going to be acquainted).
Whereas there are additionally notes on how TikTok customers have fun totally different levels of the occasion.
There are additionally case research, advert insights, efficiency ideas. Mainly, there’s a heap of into right here to tell your TikTok advertising strategy within the interval, which might provide you with come invaluable steering in your planning.
And whereas Ramadan is already nicely underway, there’s nonetheless time to faucet into the broader celebration and engagement across the occasion. Ramadan is well known all through this month, providing you with ample time to hyperlink into the dialogue and make the most of these insights.
You possibly can obtain TikTok’s Ramadan advertising information for 2025 right here.
