Contemplating Reddit’s partnership with Google, that is an fascinating addition for the platform.
In the present day, Reddit has launched “Reddit Solutions” which is successfully the identical as Google’s AI overviews, however in Reddit type.
As you possibly can see from this (prolonged) screenshot, Reddit Solutions will allow customers to ask questions and get AI generated replies, with data sourced from related subreddits.
As defined by Reddit:
“With Reddit Solutions, redditors can ask questions and obtain solutions utilizing a brand new, AI-powered conversational interface. As soon as a query is requested, curated summaries of related conversations and particulars throughout Reddit will seem, together with hyperlinks to associated communities and posts. Redditors can simply learn related snippets and solutions inline from actual redditors, soar into the total conversations, and go deeper of their search with their very own or steered follow-up questions.”
Which, once more, is just about precisely the identical as Google’s AI Overviews, however confined to Reddit particularly. Which I can’t think about Google is totally completely happy about, and contemplating that Google has pushed an enormous surge in Reddit site visitors of late, that looks like a dangerous gambit for Reddit to undertake.
However then once more, Reddit Solutions will solely be related to Reddit customers, of which there are at the moment fewer than 100 million. So it’s unlikely to dent Google’s Search dominance, whereas Google additionally advantages from Reddit’s human-generated product insights in its outcomes, resulting from its data-sharing cope with the corporate.
So Google might not care an excessive amount of both approach. However it’s an fascinating addition, which may make Reddit extra of a spotlight for discovery for extra individuals.
Reddit has emerged as a invaluable information supply within the present gen AI race, as a result of its boards see precise people sharing a heap of sensible, actual world insights into their experiences, a lot of them with merchandise. That’s grabbed the eye of AI builders who want human perception to reinforce the worth of their generative AI solutions.
Reddit signed a cope with Google to share its information in February this 12 months, which Google is now utilizing in varied methods, together with inside its Gemini chatbot.
However with this, Reddit’s seeking to supply the identical expertise that different apps are with its information, inside Reddit itself.
Which is sensible, however it will likely be fascinating to see whether or not that impacts how different platforms look to cope with Reddit on its information choices.
Reddit says that Reddit Solutions is initially being rolled out to a restricted variety of customers within the U.S., with assist at the moment in English. It’ll look to increase to further languages and areas sooner or later (you possibly can sign-up to get updates in your area right here).
