Pinterest has launched its 2025 advertising moments calendar, that will help you plan for all the important thing dates and occasions of the approaching yr.
However Pinterest had taken a unique strategy with its listings, increasing it from only a primary calendar show, to a broader overview of various celebration varieties, in addition to “life moments” to contemplate in your planning.
You may obtain Pinterest’s Advertising and marketing Moments information to your area right here, however on this put up, we’ll check out among the key notes.
First off, Pinterest’s information does present a primary itemizing of key dates, which it’s calling “Calendar Moments”.
As you’ll be able to see on this show (from the AU model), Pinterest has included an outline of the most important occasions and themes of every season to your planning, together with indicators of when Pinterest customers start to consider every.
However Pinterest’s information can be separated into different “moments”, to assist broaden your fascinated with your tie-in promotions.
As you’ll be able to see on this overview, for every month, Pinterest has additionally listed seasonal actions and themes, which may assist to additional information your considering.
Pinterest’s additionally included an inventory of “Life Moments”, which may occur anytime all year long, however might also be price contemplating in your advertising themes.
As you’ll be able to see, every of those further notes consists of standard key phrases for every, which relate to go looking phrases used within the app.
Which may present extra steering to your planning, serving to you to faucet into these key themes to maximise your promotions, by connecting with totally different audiences.
It’s an attention-grabbing overview, which presents a bit of extra meals for thought than your primary occasion itemizing. And whereas it’s additionally rather less prescriptive consequently, there might be some useful reminders and pointers right here that hyperlink extra particularly to your merchandise and potential presents.
An attention-grabbing learn both method, and with Pinterest persevering with to add extra customers, it ought to at the least be in your radar.
You may obtain Pinterest’s advertising moments information to your area right here.
