Will you be utilizing Fb and/or Instagram Reels in your advertising push this vacation season?
It’s value contemplating. Reels are Meta’s fastest-growing content material kind, and at the moment are driving over 200 billion views a day throughout the 2 apps.
Quick-form content material has additionally modified broader internet consumption developments, and it’s simpler than ever to construct connections together with your viewers by short-form clips. That doesn’t essentially imply that it’s straightforward to create a resonant Reels video, however by analysis and follow, you stand a greater probability of boosting your promos with quick video clips.
And that additionally extends to Reels adverts, and promotions that catch folks within the Reels feed. Which is the place this information is available in. Meta’s printed a new overview of Reels adverts, together with key ideas, influencer partnerships, case research notes, and extra.
It’s a helpful overview of among the key Reels adverts concerns.
