Will you be utilizing Fb and/or Instagram Reels in your advertising and marketing push this vacation season?
It’s price contemplating. Reels are Meta’s fastest-growing content material kind, and at the moment are driving over 200 billion views a day throughout the 2 apps.
Brief-form content material has additionally modified broader internet consumption tendencies, and it’s simpler than ever to construct connections along with your viewers via short-form clips. That doesn’t essentially imply that it’s straightforward to create a resonant Reels video, however via analysis and apply, you stand a greater likelihood of boosting your promos with brief video clips.
And that additionally extends to Reels advertisements, and promotions that catch individuals within the Reels feed. Which is the place this information is available in. Meta’s revealed a new overview of Reels advertisements, together with key suggestions, influencer partnerships, case research notes, and extra.
It’s a useful overview of among the key Reels advertisements issues.