Meta Shares Reels Advertising Suggestions in New Information


Wanting to make use of Reels as a part of your vacation marketing campaign push?

You in all probability needs to be, Reels, throughout each Fb and IG, are Meta’s fastest-growing content material sort, now driving over 200 billion views a day throughout the 2 platforms.

Brief-form video has develop into the most well-liked type of content material consumption, and if you wish to maximize your messaging, that you must be listening to Reels developments, and the way they’re driving response in every app.

Which is the place this new report is available in.

Meta has printed a brand new, 10-page “Reels Efficiency Playbook”, which features a heap of useful notes on how one can compose efficient Reels, how one can faucet into developments, storytelling, efficiency stats, and extra.

You may obtain the complete information right here, however on this put up, we’ll check out a number of the key notes.

First off, the information seems to be at “the language of Reels”, and how one can make greatest use of the format along with your content material.

As you’ll be able to see, this basic overview explains what makes Reels so resonant, and how one can faucet into that for branding success.

The report additionally gives an outline of your artistic choices, and how one can make the most of them in your clips.

Reels performance playbook

The information contains extra in-depth breakdowns of every of those parts, whereas there’s additionally an outline of advisable Reels codecs for manufacturers to assist information your artistic course of.

Reels performance playbook

There’s a heap of fascinating notes on this temporary information, which may enable you formulate a more practical Reels technique.

And whereas it is just 10 pages lengthy, the prompts and pointers will assist to get you pondering, and will information your Reels advertising and marketing method.

Beneficial perception on your vacation advertising and marketing plans.

You may obtain Meta’s “Reels Efficiency Playbook” right here.

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