It’s 2007 MySpace another time, with Instagram including the capability to embrace your favourite tune of the second in your IG profile, so to spotlight your music style to profile guests.
As a result of music defines you, proper? As a result of the tune you select says a lot about who you’re, as an individual? Proper?
This was the impetus behind MySpace’s songs on profile characteristic, which included autoplaying tracks that will spark to life when folks got here throughout your MySpace presence.
IG’s model isn’t fairly the identical, in that the tune gained’t autoplay within the app (fortunately). However it is going to present a way to showcase your monitor of the second.
As per Instagram:
“We’re excited to introduced that you may now add a tune to your profile, providing you with extra methods to precise your self by music. Your profile tune choice will dwell in your profile till you swap out the tune.”
So, cool, proper? Now you possibly can promote your favourite bands and artists, whereas additionally, ideally, displaying one thing of your self along with your music curation.
Instagram’s truly been experimenting with the choice for a while, with preliminary assessments of songs on profiles noticed again in 2022.

Fb has additionally tried out the identical, to seemingly minimal response. However now, it’s obtainable on IG too, with youthful customers, particularly, seemingly the important thing goal of the addition.
So why launch it now?
Nicely, Instagram’s been trying so as to add extra music parts total, seemingly with a watch to a future within the U.S. with out TikTok. TikTok has grow to be a key factor for music promotion, to the purpose that TikTok is now thought-about important for a lot of music publishers, with some artists even altering the names of their songs to align with music developments.
But when TikTok finally ends up getting faraway from the U.S., all of that music promotion work might want to shift elsewhere, and Instagram’s seeking to place itself as the most effective various for such throughout the social media sphere.
On that entrance, Instagram has additionally added “Add Yours Music” stickers, which allow customers to reply to a Story with a monitor, whereas it’s additionally added music in Notes, tune lyrics show in Reels, and different music parts.
So actually, this addition is sensible within the broader scheme, and it could properly show standard with youthful audiences, particularly those that aren’t sufficiently old to recollect the cringeworthy days of MySpace profile modifying.
Possibly, then, it’ll show to be a helpful replace, although you also needs to reserve judgment of individuals based mostly on their music tastes.