While you create an advert, you possibly can choose AI-generated picture choices. You might add utterly new AI photographs which might be impressed by your authentic artistic.
Or you possibly can choose from varied AI-generated backgrounds.
While you do, these variations are included along with your authentic artistic as choices. The query is how typically and the way they carry out.
View Efficiency
You may view this utilizing the artistic breakdown. When you have this selection, choose “Picture Era.”
Then you definitely’ll get separate rows on your authentic picture and generated photographs. Right here’s an instance the place greater than 40% of my price range was spent on the generated photographs.
For what it’s price, I solely used background variations. The fully-generated AI photographs are slop.
The outcomes are about the identical. In reality, the fee per conversion is almost an identical. However once more, these weren’t radically totally different variations in order that’s not all that shocking.
Nonetheless, it’s useful to see how a lot Meta is selecting these photographs over the unique. For those who’re utilizing Meta’s AI-generated picture choices or not sure in the event you ought to, I encourage you to run a check and use this breakdown.
