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How do you’re feeling in regards to the AI shift, and its potential impression in your job and/or profession?
LinkedIn has been exploring the impression of generative AI in advertising particularly, and the way entrepreneurs view the rising affect of AI instruments of their day-to-day work.
Certainly, as a part of its not too long ago launched “2024 B2B Advertising and marketing Benchmark Report”, LinkedIn shared a variety of insights into adoption of AI in advertising, and broader expectations round associated adjustments.
And the information reveals that whereas AI is clearly having an impression, it will not be as pronounced, nor profound, as you anticipate. A minimum of not but.
Try this overview of key AI findings from the report, whilst you can study extra about what every of those shifts imply in this submit from LinkedIn’s Chief Economist Karin Kimbrough.
