This could possibly be an enormous assist for LinkedIn entrepreneurs trying to faucet into the most recent video tendencies within the app.
As we speak, as a part of Canva’s broader app redesign, it’s additionally added new LinkedIn video templates, which is able to make it simpler to create partaking video content material for the app.
The brand new video templates will present easy overlays and results which might be aligned with LinkedIn’s trending video themes.
As defined by LinkedIn:
“Entrepreneurs can select from a choice of new LinkedIn video templates to create compelling video advertisements – or design their very own. As soon as the design is prepared, the brand new LinkedIn Adverts app for Canva means entrepreneurs can seamlessly export Canva belongings on to their LinkedIn Adverts account for marketing campaign creation and promotion.”
As you possibly can see within the above instance, Canva now offers a spread of LinkedIn video templates, which embrace on-screen graphics, prompts, frames, and extra, which you’ll be able to select from when creating your video for the app.
And with video watch time within the app up 36% year-over-year, and video content material producing 1.4x extra engagement than different codecs, it’s positively price contemplating.
Certainly, LinkedIn itself can be placing extra emphasis on video, with overall video impressions within the app additionally rising. Like all social apps, LinkedIn’s now chasing the short-form video content material development popularized by TikTok, with its personal full-screen video feed, which is now highlighted in numerous methods throughout the app.
In different phrases, LinkedIn actually desires you to create video content material, and as such, these new templates could possibly be a neater solution to lean into key LinkedIn video tendencies, and drive extra engagement.
I imply, that’s till they get overused, and all LinkedIn movies begin trying the identical. However until then, these could possibly be a great choice, and Canva will little question proceed so as to add extra templates over time.
You’ll be able to be taught extra about Canva’s LinkedIn video templates and instruments right here.