Whereas TikTok is the trending app of the second, and Instagram has grow to be a a lot larger supply of leisure, Fb stays probably the most used social platform, in phrases particular person consumer numbers, by a good distance.
It will not be the cool app that it as soon as was when it first hit the scene, however billions of individuals nonetheless log into Fb each day. And that makes it an important consideration for all entrepreneurs, in reaching your viewers, and maximizing your messaging.
So who’s utilizing Fb in 2024?
The crew from Giraffe Social Media have put collectively this overview of Fb’s viewers, together with demographic and regional utilization stats.
Some fascinating notes on the place Fb continues to realize traction, and for whom it stays a key connective app.
