Trying to enhance your LinkedIn strategy in 2025?
This might assist. LinkedIn has launched a brand new “Create on LinkedIn” mini-site, which features a vary of posting ideas, finest practices, examples, and extra.
And there’s a heap of information to absorb, which might make this a beneficial website to tag for reference as you go about constructing your LinkedIn presence.
The mini-site features a normal overview of the “why” of LinkedIn posting, together with hyperlinks to extra particular sections that concentrate on every factor.

There’s a variety of posting ideas, together with key fundamentals of participating LinkedIn content material.

There’s additionally a bit centered on video particularly, together with efficiency ideas, notes on best size, and an summary of LinkedIn video specs.

Which is unquestionably value noting, as a result of video on LinkedIn has seen a giant rise of late.
The platform not too long ago reported that video watch time within the app rose 36% year-over-year, whereas video content material additionally generates 1.4x extra engagement than different codecs.
As such, this factor, specifically, might be value testing.
LinkedIn has additionally included hyperlinks to related LinkedIn Studying programs on the right way to maximize your platform presence.
It’s a useful explainer, with a variety of pointers, which might assist you to get a greater deal with on the most recent finest practices. And even for those who’re assured that you recognize what you’re doing, there’s little question a few notes that you just both hadn’t thought of, or weren’t conscious of, so it most likely is value checking it out, even simply as a subliminal observe for whenever you publish.
You may try LinkedIn’s new “Create on LinkedIn mini-site right here.